Podcasts
What is Brand Impersonation and How to Prevent this Attack?
LOGON to CyberSecurity Podcast
What is Brand Impersonation and How to Prevent this Attack?
EPISODE 3
3 May 2023
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In this episode…
Have you ever received emails from Google, Amazon, or other big companies that seem fake? In most cases, it is a scam. Many big-name companies are now commonly used in brand impersonation scams to spread false information, steal credentials, and spread malware.
These attacks leverage threats that may not directly appear tied to the impersonation attack but set the stage for such major attacks later. They target information about your organization and access to critical resources that allow them to launch an attack better.
Luigi Lenguito, the Founder of Bfore.AI, will sit down with us to discuss these threats and show us ways to prevent brand attacks in the future.
Reference Links:
Our Guest
Luigi Lenguito
Founder and Managing Director at Bfore.AI
About Bfore.AI
Bfore.AI’s predictive cyber-security adds a new dimension of preparedness and allows network security teams to gain hours, days, or weeks to help avoid becoming the next victim of a costly attack while improving network performance and minimizing end-user friction.
Predictive intelligence is both actionable and relevant to the overall business and can be used to anticipate attacks. Predicting attacks before they occur is the first step to prevention, not necessarily of the attack itself, but of the damage, the attack could wreak. If you know what is coming, you can put up defenses to either block the attack or dissuade the adversary from attacking in the first place. It is far more efficient to do that than to pick up the pieces after one has occurred. As Benjamin Franklin said, “an ounce of prevention is worth a pound of cure.”